It started out as an experiment. Being a front-end developer, I wanted my blog have a unique feel. I changed the typography, but the Twenty Ten theme already uses the two best Web-safe fonts: Helvetica and Georgia. Any change I made felt like a step backwards.
A few sites have started using font embedding via the @font-face property, but I hadn’t tried it yet. Typekit was my first stop. I set up a free account and perused their library.
There are a few decent options in Typekit, but the best fonts are reserved for paid users. I really like Museo and Museo Sans, but in my case I don’t think they’d work. Plus, I really dislike the fact that Typekit makes free users include a floating badge. It’s too obtrusive.